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“Creative” Companies Beat S&P 500 (In Stock Growth)


While the methodology used by the piece may be a little suspect, the growth of self-described “creative” companies over “innovative” companies, and the value of both over the growth of the companies in the S&P 500, is an interesting one.

We’d like to see the same method used to compare smaller companies with higher growth ceilings, those, say, in the Russell 2000, but it makes for an fun exercise nonetheless.

How important is creativity and innovation to company growth?

Decide for yourself.